Job Description
– Design, refine, and optimize marketing processes to streamline operations.
– Effectively lead and inspire a team towards achieving strategic marketing objectives.
– Collaborate with fellow managers to harmonize processes and workflows.
– Identify and lead process enhancement initiatives to drive efficiency.
– Foster cohesive communication between departments, enhancing execution.
– Develop processes that strategically align with our business objectives.
– Develop and execute comprehensive marketing strategies that align with brand goals.
– Monitor and manage end-to-end marketing campaigns, and content creation including captivating copy, visuals, and multimedia.
– Drive engagement across digital and traditional channels.
– Collaborate seamlessly with cross-functional teams for integrated marketing efforts.
– Measure and performance report of all digital marketing campaigns, and assess against goals (ROI and KPI’s).
– Collaborate closely with brick-and-mortar retail partners to develop joint marketing campaigns and promotions.
Qualifications
– Proven experience in marketing roles, showcasing strategic planning and impactful execution.
– Expertise in process design and optimization, with an innate focus on efficiency.
– Commercial mindset that integrates processes with business objectives.
– Outstanding communication and collaboration skills, adept at teamwork.
– Results-driven orientation, evidenced by a history of successful marketing campaigns.
– Effectively lead and inspire a team towards achieving strategic marketing objectives.
– Execute all digital marketing, including SEM, marketing database & email, paid media, and advertising campaigns.
– Identify trends and insights, and optimize spend and performance based on the insights.
– Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
– A passion for the world of make-up and beauty is a plus